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Dogwood Health Trust


Asheville, North Carolina

Date Posted

October 22, 2019

Job Category

The Trust is seeking an experienced communications professional to join their team as the Communications Manager at the Trust’s offices in Asheville, NC. The Communications Manager will assist with the strategy for all communications to consistently articulate the Trust’s purpose, values, and guiding principles. The Communications Manager will ensure that the trust is viewed as the primary source, disseminator, and conduit of all information within its diverse network and constituent base. The Communications Manager will work closely with a peer group within the organization as a communications partner on a variety of strategic issues.

The Communications Manager will receive an outstanding compensation package, including an excellent rate of pay and comprehensive benefits package, and enjoy a professional working environment, all while assisting the Trust to positively impact the lives of others.


The Communications Manager’s core accountabilities will be:

  1. General Communications Management
    • Collaborates on the development of a cohesive, outcomes- oriented and measurable communications strategy
    • Assists with crisis management and preemptive planning including
      • Cultivating an environment of readiness and alertness
      • Maintaining an awareness of risks and threats to the Trust’s reputation
    • Ensures quality of all information released including its grammatical and compositional quality/ consistency
    • Serves as primary liaisons to the Trust’s communication consultants
  2. Managing Media Relations
    • Assists with the research, writing and distribution of original news releases from the Trust
    • Works closely with leadership to cultivate and maintain relationships with local, regional and national media
    • Coordinates news conferences for special organizational announcements including writing comments/ speeches
    • Reviews all grantee news releases prior to distribution as called for in the respective grant agreements
  3. Collateral Materials:
    • Researches, reports and writes publications and materials including the annual report, e-newsletters and other collateral pieces
    • Oversees photography for publications
    • Assists with editing and proofreading services for Trust communications
    • Coordinates monthly Board mailings of summarized articles of interests
  4. Website/ Social Media:
    • Manages websites and social media channels including:
      • Developing and managing the collection of visual assets and copy,
      • Creating posts that are of high quality and visually consistent ensuring the Trust’s posts are easily recognizable and relevant to the target audience
    • Providing for proactive and reactive online community engagement, including trends monitoring, social listening and responding.
    • Ensures is relative by managing content, links and resources
    • Tracks web site and social media channel analytics


The Trust is seeking a communications professional who possesses the following:

  • Bachelor’s Degree
  • Five (5) years’ communications experience

Application Process

Carolina HR Partners has been selected as a partner to oversee the recruitment of the Trust’s Communications Manager. In order to be considered for this position, qualified candidates should forward a current resume and cover letter (with salary history/expectation) to No phone calls or walk-in applicants, please. Only the most qualified candidates will be contacted for an interview.

Dogwood Health Trust is an equal opportunity employer and has a strong commitment to diversity, equity, and inclusion. All qualified candidates are encouraged to apply.

Date Posted


About the Organization

Dogwood Health Trust ( is a North Carolina nonprofit corporation with the sole purpose of dramatically improving the health and well-being of all people and communities of Western North Carolina. The Trust invests in Western North Carolina organizations that address factors impacting a person’s health and well-being, often referred to as the Social Determinants of Health. As a partner and collaborator across the 18-county region, the Trust will be engaged primarily in grantmaking as well as convening nonprofits and collaborating with local, state and national experts who are also working to improve overall health and well-being across communities.

Contact Name

Michelle Burnett <>
(no phone calls please)

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